About Us
The Water Testing Experts
Pure Water Labs, LLC (PWL) supports the water well industry and private well owners with reliable testing and services. We do everything from private well testing to Public Certified Operator services. In 2023, PWL strengthened its capabilities by acquiring Water Compliance Specialists, Inc. (est. 1995). We are locally owned in Wisconsin with labs and offices in Lodi and Reedsburg.
Years of Combined Experience
Expert Staff
Why Choose Us
Certified Lab
Our labs are DATCP certified with regular audits to guarantee your testing is done right the first time
Unmatched Expertise
With 30+ years of experience and staff that goes beyond the lab and into the field, we guarantee that you get expert service that does more than your average lab
Accurate Results
We provide certified Coliform/E. coli Bacteria testing and a full range of drinking water analyses, with fast turnaround through our partner labs
Personalized Service
Every water situation is unique & our staff is here to help! Our team will work with you through your water needs to make sure you receive the best service possible
Our Core Team
Dennis Crow
Lab Director
PI #6268, Cert Op #60199
Dennis R. Crow earned his BS in Agricultural Science from the University of Maryland, College Park. Raised on a dairy and grain farm, Dennis began his career in the agricultural sector as a chemical technical service representative, building a strong foundation in applied science and field diagnostics.
For more than 30 years, Dennis has owned and operated a business serving the water well industry, conducting extensive field testing on water conditioning equipment, and evaluating countless water samples. His hands-on expertise spans laboratory analysis, system troubleshooting, and real-world water quality challenges faced by private and public well owners.
Dennis currently serves as a co-chair to the WI DNR Well Driller & Pump Installer Advisory Council. He has also been an active leader within the Wisconsin Water Well Association, serving as Executive Secretary from 1999-2001 and previously holding roles as Director, Secretary, and Treasurer.
His blend of scientific training, industry leadership, and decades of practical field experience makes him a trusted resource for clients and professionals throughout Wisconsin.
Jamie Stietz
Lab Manager
PI #9436, Cert Op #62783
Jamie grew up in rural southwest Wisconsin and has always been fascinated with science. She followed her lifelong love of learning and has received a BS in Microbiology from the University of Wisconsin – La Crosse and an MS in Bacteriology from the University of Wisconsin – Madison.
Jamie has 19 years in at-the-bench laboratory science with an emphasis on water and groundwater safety and determining the source of microbial contamination. She has worked for Pure Water Labs since May 2017.
Marci Daugherty
Certified Operator/Admin
PI #9481, Cert Op #62881
Marci joined the PWL team in July 2025. She has received a BA in History from Anderson University, utilizing it in the professional realm through public education and administrative work.
Marci has been working in the water well industry for 4+ years, working closely with the DNR, well drillers/pump installers, and homeowners.
Lab Hours
Lodi
M-Th: 8am – 4:30pm
Fri: 8am – 4pm
Sat – Sun: Closed
Reedsburg
M-Th: 8am – 3:30pm
Fri: 8am – 3pm
Sat-Sun: Closed
